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Why Digging Into Analytics Will Help Your Paid Media Strategy With Blake Strozyk

October 12, 2021 Catherine Quiambao and Slobodan Manic Episode 35
nohacks.show
Why Digging Into Analytics Will Help Your Paid Media Strategy With Blake Strozyk
Show Notes


Blake Strozyk is a Performance Marketing Manager at Refine Labs where he oversees several high-growth B2B SaaS company accounts. In this episode, we discussed how to ensure that your paid media drives quality traffic and essentially pipeline. Blake shared the key metrics to look into and how digging into Google Analytics can help make your PPC and paid social strategy more effective.

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Episode intro/outro music by Josh Silverbauer (LinkedIn, Analyrical YouTube) and Jacon Packer (LinkedIn, Quantable Analytics)