No Hacks: Optimising the Web for AI Agents
Your next million website visitors won't be human.
And most websites are completely unprepared. Navigation that makes sense to humans confuses agents. Checkouts break. Critical information is invisible.
No Hacks is the podcast about this shift. We explore how to optimise websites for AI agents: what breaks, what works, and what companies need to do now to stay visible in an agent-driven web.
Hosted by Slobodan Manic (slobodanmanic.com), consultant and speaker on Agent Experience Optimisation (AXO).
New episodes weekly. Subscribe to the companion newsletter at nohacks.substack.com.
No Hacks: Optimising the Web for AI Agents
Can Privacy and Personalization Co-exist? A Deep Dive Into Zero Party Data
As more and more people are waking up to questionable privacy practices, how do we balance the need for personalized experiences while protecting the customer’s privacy? In this episode, we discussed what Zero Party Data is, how it differs from first-party data and how it can help build direct, permission-based relationships with your customers.
Links in this episode:
- https://marketoonist.com/2021/07/zeropartydata.html
- https://www.nohacksmarketing.com/podcast/024-two-more-years-of-cookies-and-other-privacy-news/
- https://www.nohacksmarketing.com/podcast/021-tracking-pixels-and-apples-mail-privacy-protection/
- https://www.nohacksmarketing.com/podcast/duckduckgo-privacy-cookies/
If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.
---
If you want to go deeper on this, I write about it weekly at No Hacks Substack. Subscribe!
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.
From A to B
Shiva Manjunath
Product for Product Management
Matt Green & Moshe Mikanovsky