No Hacks: Web Strategy for the AI Age
No Hacks is the weekly podcast about website optimisation, SEO, and web strategy in the age of AI search. If you work on websites and want to understand how AI agents, LLMs, and AI-powered search are changing everything, this is your show.
Your next million website visitors won't be human. And most websites are completely unprepared. AI agents can't navigate them. LLMs don't cite them. Search engines no longer rank them the same way.
Each week we dig into what's breaking, what's working, and what to do about it, covering AI SEO, AI Overviews, agent experience optimisation (AXO), CRO, structured data, and the future of organic search and discovery.
Built for SEO professionals, web strategists, developers, and CRO specialists who'd rather adapt early than scramble later.
Hosted by Slobodan Manic, consultant and speaker on Agent Experience Optimisation and AI-ready web strategy.
New episodes weekly. Subscribe to the companion newsletter at nohacks.co/subscribe
No Hacks: Web Strategy for the AI Age
15: How to Run a Content Audit with Kelsey Jones
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Kelsey Jones is the Editor-in-Chief at Neil Patel Digital. In this episode, we talked about how to run a content audit analysis and how to use this data to guide your content marketing strategy. Kelsey shares her favorite tools when doing an audit, ways to identify content gaps and actionable steps to help you prepare content that your target audience wants.
Links in this episode:
- https://ahrefs.com/blog/keyword-cannibalization/ (scroll down a lot and there's the template there, and it walks you through how to do pull the info)
- https://revive.animalz.co/ (content decay tool)
- https://app.neilpatel.com/en/traffic_analyzer/competitors (competitor analysis)
- https://ahrefs.com/content-explorer
- https://www.semrush.com/
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No Hacks is a publication about the agentic web. Articles, a weekly podcast, and a newsletter for SEO, CRO, and web professionals who want to stay visible, trusted, and findable as agents take over. Hosted by Slobodan "Sani" Manic.
Subscribe at https://nohacks.co/subscribe
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